Why Your Testimonials Should Turn (Some) People Away - Paul Castain
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Why Your Testimonials Should Turn (Some) People Away - Paul Castain
A few days ago, I shared a blog post on how to make your testimonials more legitimate. I held off on one other thought because I felt it deserved it’s own post. I’m going to warn you that this idea is going to seem a tad counterintuitive, but hear me out anyway. Ready? A good … continue reading »
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